Tech Salescraft

Welcome to Tech Salescraft, hosted by James Hounslow, CEO at North Starr. Driven to deliver and showcase excellence, the team at North Starr are ecstatic to be bringing you industry experts from across the technology sales world. Tech Salescraft hosts exclusive insights from leaders across the community. Whether it be exploring success journeys, culture and innovation, or challenges in an ever-changing landscape, this series will bring you the voices and opinions from some of the most exceptional minds in the industry.

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Tech Salescraft

Inside the Mind of a Cybersecurity Leader | Paz Shwartz, CEO & Co-Founder of Persist Security

February 11, 2025 • North Starr

Is Your Cybersecurity Strategy Ready for the Next Big Threat?

In this episode of Tech Salescraft, host James Hounslow is joined by Paz Shwartz, CEO and Co-Founder of Persist Security, to uncover the realities of building a cybersecurity powerhouse.

- How do you think like an attacker to strengthen defenses?
- What does it take to scale a security startup in a compeitive market?
- Why is elite talent the key to success in cybersecurity?

Paz shares his journey from physical security to leading a cutting-edge cybersecurity firm, the lessons learned, and what businesses must do to stay ahead of evolving threats.

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.