Tech Salescraft

Welcome to Tech Salescraft, hosted by James Hounslow, CEO at North Starr. Driven to deliver and showcase excellence, the team at North Starr are ecstatic to be bringing you industry experts from across the technology sales world. Tech Salescraft hosts exclusive insights from leaders across the community. Whether it be exploring success journeys, culture and innovation, or challenges in an ever-changing landscape, this series will bring you the voices and opinions from some of the most exceptional minds in the industry.

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Tech Salescraft

Unveiling Growth Secrets: Lessons from Startup to Success | Tech Salescraft with Omri Yacubovich, CEO and Co-Founder of Lama AI

August 15, 2023 • North Starr

Joining James on today’s episode of Tech Salescraft is Omri Yacubovich, CEO and Co-Founder of Lama AI.

Omri reflects on his journey, emphasising that starting businesses is what he knows best.

He believes in a founder's ownership and expertise, advocating that the founder should primarily handle sales and marketing at the early stages, learning and iterating on their product-market fit.

He approaches the idea of bringing in senior salespeople cautiously, proposing that founders should expand their sales teams in anticipation of growth and only when they have a clearly defined playbook.

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.